Quality key for Vietnam in coming zero-sum game US market
![Quality key for Vietnam in coming zero-sum game US market](/temp/resize/400x300/upload/news/09-2017/5c9d1ee9-59b9ec8ae495195a6a8b4567.jpg)
Vietnamese producers must ensure the quality of their produce as the US starts to become a “zero-sum game” of a market, warned consultant Carson Roper.While US consumption of salmon is trending up over the past few years, and still, its seafood consumption is static.
“When the pie isn’t growing, competition for a piece of that pie gets fierce,” he said.
“Focusing on the quality of your offering is key, because if someone else can get one over on you by being better, they will.”A ‘zero-sum game’ is one in which one party can only win to the detriment of others.
He noted Amazon’s recent commitment to lowering prices on salmon and tilapia in Whole Foods, and noted the latter species was advertised on the site as being “not muddy-tasting like pond-raised” fish.
In Europe, meanwhile, Roper noted that consolidation among retailers — for instance the relatively recently-formed Ahold-Delhaize group — meant retail negotiating power was strengthening, and suppliers’ was therefore on the wane.
Có thể bạn quan tâm
![Tra fish prices at highest level in last 20 years](/temp/resize/75x75/upload/news/01-2018/171d8e03-5a5850aee495192c0f8b4567.jpg)
The price of tra fish in the Cửu Long (Mekong) Delta has risen to its highest price over the last 20 years, leading to high profits for local farmers.
![Startup’s first product a potential game changer](/temp/resize/75x75/upload/news/01-2018/50080a31-5a597b57e495190f068b456e.jpg)
A Baltimore, Maryland startup has come up with a novel way of battling Viral Nervous Necrosis (VNN),a disease that affects over 40 aquaculture species worldwide
![VASEP forecast upbeat shrimp export growth for 2018](/temp/resize/75x75/upload/news/01-2018/5c2fd417-5a597b7be495195d068b4567.jpg)
Vietnam’s shrimp export value was estimated at US$3.8 billion in 2017, up 22% from 2016. VASEP forecast upbeat shrimp export growth for 2018
![Aquatic export estimated at 8.5 billion USD in 2018](/temp/resize/75x75/upload/news/01-2018/73e37045-5a5bf2d4e4951916278b4568.jpg)
he Ministry of Agriculture and Rural Development’s Directorate of Fisheries has said it will strive to earn an export value of aquatic products of 8.5 billion
![VASEP forecast upbeat shrimp export growth for 2018](/temp/resize/75x75/upload/news/01-2018/5c2fd417-5a5bf31be495190f278b4567.jpg)
The Vietnam Association of Seafood Exporters and Processors (VASEP) has projected shrimp exports to continue gathering momentum this year